Crop protection portfolio leader – Barueri/SP

SP | São Paulo
Efetivo (CLT)
Administrador
Engenheiro Agrônomo
Marketing
Tecnólogo em Agronegócio

Descrição

• Responsible for marketing strategy for F&V (5 y plan) and to consolidate Portfolio Offering for those Crops, focused on Sales Campaigns, Promotion and Price Management;
• Responsible to create and execute Company Strategy for F&V, while CONSOLIDATING Portfolio strategy, segmentation, define 4P strategy w/in annual and mid-term marketing plans;
• Responsible to create and implement Customized Sales Campaigns depending on market & customer needs for each Region and deliver the target price;
• Accountable for a consolidate Crop Offering Communication strategy and direction working directly with marketing and Communication Team;
• Key stakeholder for demand forecast with inputs and clear assumptions (CY+2) for Portfolio revenue and contribution margin;
• Lead the Field Marketing Managers and coach in marketing disciplines, with focus on DEMAND CREATION, PROMOTION & PRICE Management;
• Create a robust demand generation plan, including product launching, leading and involving Agronomy and Sales team, focus on product value and opportunity aligned with company strategy;
• Accountable for F&V Marketing Programs, Incentives and CRM, working directly with Business Intelligence, RTM and Com. Effectiveness Teams;
• Expected to directly interaction with Global teams to achieve F&V global goals.

Qualificações

• Solid experience in F&V Crop Protection Business;
• Degree in Agronomy, Administration, Marketing or correlated areas;
• Work experience 10 years – Marketing and Sales;
• MBA is considered a differentiation;
• Experience in Project Lead is considered a plus;
• English level – Advanced;
• Office package – Power Point, Excel;
• People Management Experience.